Corporate Social Responsibility - BBC DVD
£190.00
Recommended retail price: £195.00
Stock type: -
Stock reference: 54.078
£190.00
Recommended retail price: £195.00
Stock type: -
Stock reference: 54.078
Corporate Social Responsibility (CSR) is about conducting business fairly and responsibly. At the heart of CSR is the notion that a business that is fair is ultimately one that is profitable and successful. Leading companies are rapidly changing from a business culture of 'profit at any cost' to a more circumspect 'profit at what cost?'
With the growing trend for consumers to demand greater social responsibility from the business world, companies, both big and small, are having to respond by moving corporate responsibility higher up their agenda. And in doing so they are discovering that profits and responsibility are compatible goals.
In co-operation with the Good Corporation, specialists in ethical audits, BBC Worldwide has created a 50-minute programme which looks at how a diverse set of companies are trying to implement fair policies towards their different stakeholders - employees, community, environment, suppliers, customers,
Duration 50 minutes.
Certificate UC
Released 2004
Contents - 1 x DVD
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